FINANCIAL PLANNING AND STATERGY” FOR MARUTI UDYOG LIMITED

INTRODUCTION: Financial planning and strategy is the process of meeting your life goals through the proper management of your finances. Life goal can include buying a home, Saving for your child’s education, planning for your retirement etc. Financial planning is the task of determining how a business will afford to achieve its strategic goals and objectives. Usually, a company creates a Financial Plan immediately after the vision and objective have been set. The financial plan describes each of the activities, resources, equipment and materials that are needed to achieve these objectives, as well as the time frames involved.

Common avenues available in the market are:

  • Common Stocks
  • Bonds
  • Mutual Funds
  • Insurance
  • Gold
  • Real Estate
  • Pension plans etc…

INDUSTRY SEGMENT

Established in December 1983, Maruti Suzuki India Ltd. has ushered a revolution in the Indian car industry. This car is meant for an average Indian individual which is affordable as well as has elegant appeal. Maruti Suzuki India Ltd. is the result of collaboration of Maruti with Suzuki of Japan. At this time, the Indian car market had stagnated at a volume of 30,000 to 40,000 cars for the decade ending 1983. This was from where Maruti took over.

The company has crossed the milestone of becoming the first Indian company in March 1994, by manufacturing in totality one million vehicles. It is known for its mass-production and selling of more than a million cars. Maruti Suzuki India Ltd. is the India’s largest automobile company which entered in the market with affirmed aim to render high quality fuel – efficient and low – cost vehicles.

Sales figure in the year 1993 has reached up to 1,96,820. Maruti comes in a variety of models in the 800 segment. Its cars operate on Japanese technology, pliable to Indian conditions and Indian car users. By the year 1998-99, the company has modernize the existing facilities and expand its capacity by 1,00,000 units.

Recently to ward off the growing competition, Maruti has completed Rs. 4 billion expansion project at the current site, which has raised the total production capacity to over 3,20,000 vehicles per annum. With the coming of each and every year, the total production of the company exceed by 4,00,000 vehicles.

In the small car segment it produces the Maruti 800 and the Zen. The big car segment includes the Maruti Esteem and the Maruti 1000. Along with them, the company also manufactures Maruti Omni. Other models includes Wagon R and the Baleno.

Headquarter in Gurgaon, on 17 September 2007, Maruti Udyog was renamed to Maruti Suzuki India Limited. Both in terms of volume of vehicles sold and revenue earned, the company is India’s leading automobile manufacturers and the market leader in the car segment. Sales recorded in June 2010, is Rs. 4,753.58 crores and in March 2011, is Rs. 5,278.32 crores.

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